small town branding

Engineering a Small Town’s Image, Branding a Small Town Community

Many small cities and small towns just LET things happen. They aren’t in control of the image they present, nor of the amount of traffic they generate for their downtown area and the businesses there.

Yet, we can design, or engineer, the image we want to leave with the community, how fast we grow that downtown, and how much business that downtown does by marketing that downtown. Continue reading