In marketing and networking the first thing out of your mouth becomes the most important thing you will ever say. It isn’t about “making a sale”, it’s about “getting attention.” It’s simple . . . if you don’t get their attention before you say what you want to say, they never hear the most important thing that follows.
If you want them lining up to talk to you everytime you give your BNI 60 Second Infomercial . . . Continue reading
I frequently talk to a client about using article marketing to really grow his business fast. And after, he’s been out there doing it a while, I discover that he’s missed some important opportunities. Continue reading
In marketing ANYTHING, the first thing that has to happen is GET ATTENTION. If you don’t get attention before you go telling what you do . . . then NOTHING ELSE MATTERS. So how do you do that? And what SHOULDN’T You do that 99% of all business owners do anyway without thought? Continue reading
The Difference Between Working a Targeted Small Niche Market and Marketing the World is about 50:1 or More
Somewhere I read that 98% of the fish in a lake can be found in only 2% of the lake.
Just imagine, you drop your bait into the water in the 98% of that lake’s area where there are no fish. It makes absolutely no difference if you have the best bait in the world does it? So what does make the difference? Continue reading
Here are some questions to help you evaluate your marketing. Just take your marketing materials or marketing activities and answer these questions about them. Continue reading
Marketing your coaching business can be as simple as “following a simple formula” In other words, you should be able to design your business so that it delivers however many clients . . . AND DOLLARS . . . that you want.
Has it worked that way for you so far? If not, read on. Continue reading
Hard work will get you just a little further along . . . but it takes guts to stand up for what will take you leaps and bounds further. Most of us actually fight against the things that make the biggest difference. Would you like to discover what they are? Continue reading
Hey Coach, would you like to have clients jumping up and down with excitement thinking they’ll get a chance to hire you?
Most coaches would . . . however, most coaches don’t have anything close to that happening to them. Most are lucky to get a client here and there over several months.
No matter what kind of coach you are, life coach, business coach, executive coach, career coach, or whatever coach . . .here are some key concepts that will help you turn that around. Continue reading