Have you noticed that Google Adwords CPC are going higher and higher? Is it scaring you?
First, as in any marketing, the most obvious up front costs aren’t the things to pay attention to. It’s the cost to “acquire a customer” that’s the most important, not the Cost Per Click, CPC.
I’ll show you how to get control of your marketing so that you BUY a client everytime you spend your marketing dollars. Continue reading