August 22nd, 2010
The most powerful and compelling way to reach your markets, and persuade powerfully is through the use of Powerful, Emotional, Experience.
In other words instead of just talking about what you do, the idea is to help your prospect
EXPERIENCE the
power and the
emotions of
doing,
achieving, and
feeling the results. Paint a colorful, emotional picture in your prospect’s head. Help them experience both the pain of being where they are and the new experience and feelings of where they will be after working with you.
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Tags: building coaching business, coach marketing, coaching marketing, starting coaching business
Posted in Building a Super Coaching Business | 1 Comment »
August 8th, 2010
Why Niche Marketing?
One of the biggest problems small business owners of all kinds have is that they believe that everyone in the world can use their products and/or services. Read the rest of this entry »
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Tags: niche marketing
Posted in Small Business Marketing | 2 Comments »
August 5th, 2010
Everywhere I look I keep finding clients. They are everywhere even in this so-called recession, that I think is about to become a full blown depression.
So, why is it that you are having problems getting clients?
Why is it that you aren’t finding all of those clients?
Well, I’ll tell you where they are, and how to get them, if you’ll just finish reading the rest of this article. Read the rest of this entry »
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Tags: marketing message, marketing strategy, small business coach, small business marketing
Posted in Small Business Marketing | 2 Comments »
August 3rd, 2010
The motivational speaker has taken on a greater importance in society in recent years. Such speakers are more frequently called upon to use their skills than ever before. The rise of the motivational speaker has been most noticeable in the world of business. This is particularly true following months of poor business performance owing to the recession. It seems that business leaders are confident that the investment of paying for the motivational speaker pays off. Read the rest of this entry »
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Tags: motivational speaker
Posted in Speech Marketing | No Comments »
July 30th, 2010
Here’s a little Secret with a big impact . . . to Growing a Consulting Business or Coaching Business rapidly. A simple set of rules, step by step, that multiplies your marketing efforts by several times. Things we’ve all tried that made some difference, but, in this case, will multiply the outcome by many times.
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Tags: building coaching business, getting coaching clients, growing consulting business, starting coaching business
Posted in Building a Super Coaching Business | No Comments »
July 27th, 2010
Do you realize that your primary job in your business is marketing your business?
And that nothing else matters until you’ve got enough clients to generate the cash flow that you REALLY want?
Most coaches/consultants/trainers/speakers focus on the wrong end first. I call it the myth of the field of dreams. They believe that if they focus on what they do first, and become good at it, then everyone in the world will want what they do. Read the rest of this entry »
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Tags: building coaching business, coach marketing, coaching business, starting coaching business
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July 24th, 2010
You don’t have to look very far these days to see executives at the highest levels of organization being thrown under the bus. Executives ranging from Toyota, BP, and the Presidential office have all seen themselves questioned by the masses in recent months.
This causes a huge issue for the business world: younger executives typically have a better understanding of the web space and the evolution happening there, while older executives bring essential business insight into the mix. Read the rest of this entry »
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Tags: CEO, executive, executive branding, executive coaching
Posted in management tips & tricks | No Comments »
July 23rd, 2010
I frequently talk to a client about using article marketing to really grow his business fast. And after, he’s been out there doing it a while, I discover that he’s missed some important opportunities. Read the rest of this entry »
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Tags: article wr, marketing
Posted in Small Business Marketing, article marketing | No Comments »
July 23rd, 2010
Has it been difficult for you to get clients?
People aren’t responding to “I am a coach” or “I help people grow their business” for you business coaches, or “I help people turn their lives around” if you are a life coach.
Here’s the reason . . . marketing that works is never about you, your products, or your services. Read the rest of this entry »
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Tags: business coach, career coach, get more clients, get more coaching clients, life coach, small business coach
Posted in Building a Super Coaching Business | No Comments »
July 21st, 2010
In marketing ANYTHING, the first thing that has to happen is GET ATTENTION. If you don’t get attention before you go telling what you do . . . then NOTHING ELSE MATTERS. So how do you do that? And what SHOULDN’T You do that 99% of all business owners do anyway without thought? Read the rest of this entry »
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Tags: getting customers, marketing, marketing strategy, Networking, small business coach
Posted in Small Business Marketing | No Comments »
