Archive for July, 2010

Kansas City Small Business Owners — How to Get 10 Times More Clients from Your Marketing . . . No Kidding!

Tuesday, July 13th, 2010

Small Business Owners In Kansas City — If you aren’t getting enough clients it’s very likely that you are making the same mistake that almost 90% of all small business owners make. And that’s the 90% that the Small Business Administration says will fail within their first 2-5 years.

Let’s look at a formula that’ll explain it. (more…)

Hey Coach — Here’s Another Approach to Getting Lots of New Clients, Pay Per Click

Sunday, July 11th, 2010

When I mentioned pay per click marketing (or Google Adwords marketing)  to coaches I can bet that most will go a-running, and bury their heads in fear.

It’s because they don’t understand that pay per click CAN be the fastest way to get clients, and they don’t understand why it’s so scary. But here’s how to get lots of coaching clients fast . . . (more…)

How to Get More Clients by Putting Giver’s Gain On Stereoids

Saturday, July 10th, 2010
BNI (Business Network International) is always pushing “Giver’s Gain” as a great way to get business. I agree, and have been using it myself for some time. The more people you help, the more people that will help you connect with those you’d love to connect with, and the more they buy from you, and the more they’ll give you great referrals.
 
But, there’s a difference between how most people practice giver’s gain and what I’m about to tell you, a BIG Difference! (more…)

Get Your Marketing Right . . . Marketing Is a Lot Like Fishing

Sunday, July 4th, 2010

The Difference Between Working a Targeted Small Niche Market and Marketing the World is about 50:1 or More

Somewhere I read that 98% of the fish in a lake can be found in only 2% of the lake.

Just imagine, you drop your bait into the water in the 98% of that lake’s area where there are no fish. It makes absolutely no difference if you have the best bait in the world does it? So what does make the difference? (more…)

How To Effectively Convince People . . . Using Your Words More Convincingly

Sunday, July 4th, 2010

Words hurt, heal, motivate, aggravate, persuade, and sell. They’re powerful. They control emotions and can even management an individual physically.

A word is worth a thousand pictures, especially when they are emotional. I’m sure you’ve heard that people buy emotionally, and then justify their decision with logic. (more…)

Evaluate Your Marketing — Do You Know WHY Your Marketing Isn’t Producing Dozens of Calls a Week?

Sunday, July 4th, 2010

Here are some questions to help you evaluate your marketing. Just take your marketing materials or marketing activities and answer these questions about them. (more…)

Conferences and events – picking business speakers

Thursday, July 1st, 2010

If you are picking a business speaker for an event or conference for hundreds if not thousands of people, then picking the right business speaker can be a daunting task. Picking the right business speaker can be the difference between an event being a disaster or massive success. (more…)

The Next Step to Article Marketing

Thursday, July 1st, 2010

Article marketing has become the industry standard for keyword marketing with the search engines.  Don’t believe me?  Do a search and see the sheer quantity of internet marketing tools for sale.  To move ahead of your competition you really must to look at adding social bookmarking to your SEO plan. (more…)

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