Here’s a little Secret with a big impact . . . to Growing a Consulting Business or Coaching Business rapidly. A simple set of rules, step by step, that multiplies your marketing efforts by several times. Things we’ve all tried that made some difference, but, in this case, will multiply the outcome by many times.
Do you realize that your primary job in your business is marketing your business?
And that nothing else matters until you’ve got enough clients to generate the cash flow that you REALLY want?
Most coaches/consultants/trainers/speakers focus on the wrong end first. I call it the myth of the field of dreams. They believe that if they focus on what they do first, and become good at it, then everyone in the world will want what they do. (more…)
You don’t have to look very far these days to see executives at the highest levels of organization being thrown under the bus. Executives ranging from Toyota, BP, and the Presidential office have all seen themselves questioned by the masses in recent months.
This causes a huge issue for the business world: younger executives typically have a better understanding of the web space and the evolution happening there, while older executives bring essential business insight into the mix. (more…)
I frequently talk to a client about using article marketing to really grow his business fast. And after, he’s been out there doing it a while, I discover that he’s missed some important opportunities. (more…)
Has it been difficult for you to get clients?
People aren’t responding to “I am a coach” or “I help people grow their business” for you business coaches, or “I help people turn their lives around” if you are a life coach.
Here’s the reason . . . marketing that works is never about you, your products, or your services. (more…)
In marketing ANYTHING, the first thing that has to happen is GET ATTENTION. If you don’t get attention before you go telling what you do . . . then NOTHING ELSE MATTERS. So how do you do that? And what SHOULDN’T You do that 99% of all business owners do anyway without thought? (more…)
This is a great way to turn incoming calls, or emails into customers, and to turn an annoying situation into an Opportunity. (more…)
I believe it was Zig Ziglar that said,
So, maybe the question to you, coach, is
The new leading economic indicator, Tooth Fairy’s prices.
My grandson let his mother know this morning that, although he didn’t believe in the tooth fairy, he thought that tooth that just fell out should bring him $18 from the tooth fairy.
That’s certainly a sign of serious inflation. I can remember that 10 cents was big money for my tooth fairy.
