Archive for November, 2009

Building a Coaching Business — Gain an Unfair Advantage Over Competition, and Over Clients

Saturday, November 21st, 2009

Whether you are a life coach, business coach, career coach, or whatever type of coach, gain two unfair advantages:

  • Gain an unfair advantage over your competition by winning more new clients than any other coach.
  • And, frankly, gain an unfair advantage over your client by making your coaching so irresistable and  tempting that he almost can’t do anything but hire you.

Does that sound almost too good to be true? (more…)

Would You Like to Know How Many Are Looking for a Coach in Your City?

Friday, November 20th, 2009

Knowing how many people are looking for a coach in your city will give you an idea of not only how many clients you SHOULD be getting, but a tool to actually make that happen. I figure that 5% or more of all searches should be mine, potential clients.

How many of those listed in your city do you get? Would you like to increase the number you get? (more…)

Coach — How Does Your Marketing Score, Compare It To Others Right Here

Monday, November 16th, 2009

Would you like to know how your marketing stacks up against your competitors, or against the world in general?

Knowing how you stack up against your competitors, and other small businesses (more…)

BNI How to Make It the Greatest Business Growth Tool Since Sliced Bread

Monday, November 16th, 2009

There is a difference between using BNI as a passive business growing tool and using it as an active business growth tool. (more…)

BNI Kansas City, Business Networking International

Monday, November 16th, 2009

I’ve provided this whole section for my friends at BNI Kansas City (or other chapters for that matter).

As a business coach I’ve found a lot of ways to grow busineses rapidly using BNI and would like to share them with you in this section. (more…)

Internet Marketing — Getting 50,000 Visitors to Your Website

Saturday, November 14th, 2009

When I first started using Google Keyword tool to find how many people were searching in what way, I can remember looking at the words that got the greatest number of searches (ranging anywhere from a few thousand upward to around 10,000), comparing those to what I called the “low hanging fruit” and settling for words that would get 200-300 searches a month.  (more…)

Cost of Marketing and Advertising Isn’t THE Important Part

Saturday, November 14th, 2009

Frequently I ask small business owners what kind of marketing they are doing. Most of them give me the exact same answer.

  • They have chosen the least expensive form of marketing they can
  • It’s usually networking or word of mouth
  • Most are getting nothing from it, or very little.
  • A few will tell me it’s working well, but they’d sure like to have more clients with a lot less effort.

Here’s something that is frequently a big aha moment for most of these business owners. (more…)

Blogging to Build Your Coaching Business

Saturday, November 14th, 2009

If you haven’t been blogging to build your coaching business you are missing out on a big opportunity. If you have been, but didn’t know how to get the fantastic results that are possible, blog marketing is a great way to grow your coaching business. Here are some suggestions.

Marketing is mainly about (more…)

Building a Super Coaching Business — Life Coach, Business Coach, Career Coach, Whatever Coach

Friday, November 13th, 2009

Most coaches are getting zero calls from their websites. But there are 10′s of thousands of people looking for a coach nationwide on a monthly basis, and probably 10-50 looking in every major city.

Using the “marketing formula” that says (more…)

Tired of Coming Home from Networking Events with A Pocket Full of Business Cards and No New Customers?

Friday, November 13th, 2009

Jerry, a client, told me the reason he networks is that it’s cheaper than any other form of marketing. I hear that a lot, but it doesn’t usually pan out that way.  Here’s how to fix that. (more…)

Get Adobe Flash playerPlugin by wpburn.com wordpress themes